AFI BLOG: Media and Technology

Lost Remote
NBC will offer up a ton of live video during the Olympics: 2,200 hours. “We think it will generate a tremendous amount of engagement. We think it will generate more television viewership,” said Gary Zenkel, president of NBC Olympics. But there is one limitation: events that will be televised on NBC will not appear [...]

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Mashable
Even though there are skeptics, like John Malone of Liberty Media and DirecTV, that think NBC’s large push for online coverage of the Beijing Olympic Games this summer won’t be worth the overall costs, NBC is determined to continue to roll out new features even as the games near.
In partnership with Wave systems’ Wavexpress, a [...]

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