MobiADNews
Nokia has announced the launch of “Ad Labs” in London and Boston. These labs will aim to train advertising agency workers in the finer points of mobile advertising.
“We want to be a catalyst in the mobile advertising ecosystem. It is seen as somewhat of a black art practiced in a cottage-industry fashion.” Said Mike Baker, [...]
Nokia Launches “Ad Labs”
June 26th, 2008 · No Comments
Tags: advertising · mobile
Nokia to Acquire Plazes for Location Services
June 24th, 2008 · No Comments
Red Herring
Nokia added yet another company to its growing roster of mobile services firms with an announcement Monday that it will acquire Plazes, a location-based services provider for an undisclosed sum.
The Plazes acquisition will be Nokia’s ninth purchase of a mobile services or content firm in the last two and a half years and continues [...]
Tags: mergers/acquisitions · mobile
Lights. Camera. Cellphone Action.
April 29th, 2008 · No Comments
The New York Times
Who says cellphones are good only for talking? Today they are bringing together two unlikely brand names: Nokia and Spike Lee.
Mr. Lee, the director, is teaming up with Nokia, the cellphone maker, to direct a short film comprising YouTube-style videos created by teenagers and adults using their mobile phones.
By hiring Mr. Lee [...]
Tags: filmmaking · mobile
Nokia and Spike Lee Partner to Create the World’s First Social Film
April 25th, 2008 · No Comments
Press Release
Nokia today announced an exciting multimedia film production with Academy Award nominated director, Spike Lee. Nokia Productions will create the world’s first social film built entirely by everyday people using their mobile devices to generate and submit original content which will then be combined into one artistic multimedia film created by Spike Lee.
“The future [...]
Tags: filmmaking · mobile
Nokia Focuses on Graphics-Rich Cellphone Games
April 9th, 2008 · No Comments
The Wall Street Journal
Nokia Corp. is counting on people such as Rita El Khoury, who splurged on the Finnish phone maker’s €430 ($674) N81 handset so she could be an early user of the company’s N-Gage Internet service platform for videogames.
Nokia wants to draw customers to its feature-rich phones, like the Nokia N95 8GB, a [...]
Nokia confirms ‘iPhone killer’ handset
April 8th, 2008 · No Comments
REGISTER
Nokia has confirmed that it’s developing a touchscreen-equipped handset to take on the Apple iPhone, and has shown off pictures of the upcoming phone to drooling onlookers.
The Finnish giant’s handset is codenamed ‘Tube’, and Tom Libretto, VP of Forum Nokia, said the device will be the company’s “first touch device”.
Libretto remained unsurprisingly coy about the [...]
Tags: mobile
Nokia Moves Subtly to Regain U.S. Share
March 27th, 2008 · No Comments
Nokia Moves Subtly to Regain U.S. Share - The Wall Street Journal
Amid Competitor’s Struggles, Finnish Maker Courts Carriers, Tweaks Its Designs for America
When an archrival in a critical market stumbles, many companies are quick to declare an aggressive attack. Not Nokia Corp.
The Finnish cellphone giant was presented with a golden opportunity to expand in the [...]
Tags: mobile
Apple Working On A “Radical New Business Model”: Flat-Rate iTunes: Report
March 19th, 2008 · No Comments
Apple Working On A “Radical New Business Model”: Flat-Rate iTunes: Report - paidContent.org
This sounds similar to what Nokia, Omnifone and some others are working on in Europe: giving away music for free to users, and the handset/service providers pay the premium, only in Apple’s (NSDQ: AAPL) case the premium would be passed onto consumers. In [...]
Tags: business
Nokia and Google Vie for Mobile Web Role
February 12th, 2008 · No Comments
Nokia and Google Vie for Mobile Web Role - BusinessWeek
With the cell phone fast becoming an Internet entry point of choice, the handset maker is grappling with Google over the wireless Web
The battle for Internet turf is no longer just a figure of speech. Nokia (NOK) on Feb. 11 announced a quartet of new handsets [...]
Tags: mobile
Nokia: HD Video on Mobile Coming
December 6th, 2007 · No Comments
Nokia: HD Video on Mobile Coming - Red Herring
Video recording on cell phones is set to reach high-definition (HD) quality in a few years’ time, an executive at the world’s top cell phone maker Nokia said on Wednesday.
“It’s coming. Technically, we are a couple of years away,” Nokia’s Chief Technology Officer Tero Ojanpera told Reuters [...]
