WatchMojo.com
Comparing TV and web audiences really is akin to comparing apples with oranges. On TV, while cable has eaten into the networks’ market share; the fact remains, marketers can reach a high percentage of TV audiences by relying on ABC, NBC, CBS and FOX.
Online, you need to be on YouTube to reach 1 out [...]
TV vs. Web, Destination vs. Distribution and Reaching Your Elusive Target Market
April 14th, 2008 · No Comments
Tags: advertising · online streaming · television
