AFI BLOG: Media and Technology

NewTeeVee

MovieSet has raised $2 million from Rho Capital for its movie production portal, which offers movie fans a peek onto the sets of upcoming films — while they’re being produced. Basically, it gets movie producers to post online what would later become DVD extras before a film is even released. The startup demoed its tools at the Under the Radar conference in Mountain View, Calif., today, after a busy two weeks of signing 75 movies at the Cannes Film Festival and closing its funding. However, it’s still just pulling itself off the ground.

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