HBO’s ‘Wire’ plugs in VOD vignettes - The Hollywood Reporter
“The Wire” is going back in time to promote its future.
The critically acclaimed HBO series has given a multiplatform launch to three filmed shorts produced by “Wire” creator David Simon that explore the backstories of some its characters.
The three “prequels” already have launched on Amazon.com — not on its Unbox service but as a free stream available on the page for the DVD set “The Wire: The Complete Fourth Season.”
The prequels also are being used to whet the appetite of “Wire” fans in advance of its fifth-season launch Jan. 6 on HBO. Beginning Dec. 15, the shorts will be available on HBO On Demand, HBO.com, podcasts and affiliate portals.
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